We’re excited to announce that the 2025 edition of Sales Index, the leading geomarketing system developed by Marktest, is now available!
For over three decades, the Sales Index has been helping organizations turn geographic information into real business opportunities. Originally launched in 1992, it remains the most complete and longest-standing geomarketing system in Portugal.
What’s New in the 2025 Edition?
The latest edition brings a fully updated database and continues to offer powerful tools by combining dozens of information sources with unique analysis capabilities.
Whether you need detailed maps, tables (exportable to Excel), or graphs, the Sales Index allows for deep analysis of key indicators, broken down by parish or municipality. And now, with the updated Marktest Indexes, you get exclusive, ready-to-use insights to quickly identify local opportunities and challenges.
Tailored Insights Just for You
One of the standout features of the Sales Index is its flexibility:
You can integrate your own data, create custom variables, and define specific regions. Plus, with built-in multivariate statistical analysis and cluster analysis modules, you can go even further in understanding your market and segmenting your customers.
Need help analyzing data? Marktest’s technical team is ready to support clients who don’t have a dedicated data team, providing customized insights to better understand the national landscape and spot new business opportunities.
Dive Deeper into the Data
Curious about the full range of available information? You can check out the complete database and its geographic breakdown in the updated List of Variables.
We’ve also prepared a document that summarizes the system’s key features, making it even easier for you to explore all that Sales Index has to offer.
Ready to transform your business with geomarketing insights?
Click here to learn more about the main features of Sales Index 2025 or contact Marktest to request a demo!
