Every year, Amber Marketing conducts an independent satisfaction study to evaluate how clients perceive their work and to identify opportunities for continued improvement. The 2025 results reflect a very strong performance and the trust clients place in Amber’s expertise.
Exceptional satisfaction and relationship strength
This year’s study shows that Amber achieved an overall satisfaction score of 8.7, confirming an upward trend and reinforcing the quality clients consistently associate with their work.
Even more noteworthy is the 9.2 score in relationship satisfaction, which highlights the confidence clients have in Amber’s team, their responsiveness, and their ability to understand and support business needs.
A remarkable NPS result
Amber also reached an NPS of 73, with no detractors, an exceptional achievement in the B2B services landscape.
Clients praised Amber for:
- High professionalism
- Deep methodological expertise
- Trust and transparency
- A collaborative, approachable way of working
These strengths are consistent with Amber’s role within the Minerva Insights Group and with the values we uphold across all our companies.
Insights for continued growth
While the study confirms strong performance, it also provides guidance for the areas clients would like to see further developed, including:
- More continuous market information
- Greater innovation in approaches and deliverables
- Enhanced visual communication in reporting
- Increased strategic recommendations in some projects
Amber is already working on these opportunities as part of their 2026 roadmap, ensuring they continue to deliver even more impact and value to their clients.
Celebrating Amber 2025 satisfaction results: Congratulations
We extend our warmest congratulations to the entire Amber team.
These results reflect their dedication, expertise, and the trust they build with clients every day. As part of the Minerva Insights Group, we are incredibly proud of their achievements and look forward to supporting their continued growth and innovation.
