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The Minerva Insights Group is formed by the union of several companies in the market research, data analytics and innovation consultancy sector

Grupo especializado investigación mercados
Compañías
Market research media software
Market research media software
Grupo especializado investigación mercados
Compañías
Marktest, with more than 44 years of experience, and a wide number of international clients, specializes in media audience measurement (#1 audience study company in Portugal), brand and marketing performance (#1 marketing and research company in Portugal) and tracking studies in banking, insurance, telecommunications and retail distribution, among other sectors.
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Mediamonitor specializes in media planning, auditing of advertising investments (ADEX) and brand and content monitoring (e.g., clipping, social media explorer) in Portuguese media.
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Compañías
Compañías
Conecta is a decision-oriented research company specialized in customer understanding (category immersion & innovation, U&A, segmentation, purchase habits, brand image, OBPPC), go-to-market research (concept, packaging, communication and product testing, price and promo optimization) and customer experience (UX, CX mapping, Insights hub communities, NPS, satisfaction and churn analysis).
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Amber is the healthcare leading market research and consulting agency in Spain, thanks to its 23 years of experience in the field. Its healthcare services include, research and analysis with different stakeholders (physicians, pharmacist, patients, payors...) market access analysis and strategic consulting.
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Compañías
Compañías
Salvetti Llombart has become a reference in strategic consulting at national and international level thanks to its 28 years of experience. It specializes in innovation consulting and strategic market research, including competition analysis, demand spaces, customer understanding and brand consulting, among others.
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Adjinn is an international reference in digital advertising monitoring and benchmarking. Powered by its advanced technology based on Artificial Intelligence, it allows brands, agencies and media to know all the details about their digital campaigns and those of their competitors. It operates in 40 countries on 5 continents.
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Compañías
Compañías
Markdata is a world leading software house focused on audience analysis, data visualization and market research solutions. Yumi is its most appreciated product and the leading data visualization and analysis platform for market research, advertising and audience information. It uses the latest generation of analytics technology and can deliver multiple analyses and integrate every kind of data source.
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Medialog has been in the market for more than two decades, specializing in the Advertising and Media industry with its flagship product ADLOG, a powerful ERP software suited for media agencies. MLOG is its more recent and innovative solution developed to cover Human Resources needs. As a software house par excellence, we can respond to any challenge presented to us.
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Compañías
Compañías
Media Buying Systems, leader in media planning in the Netherlands, provides solutions across the full process—from initial planning to evaluation and billing. MediaView optimizes RTV campaigns, handles purchasing, and monitors performance. With its dashboard, users report to advertisers on the results of their Audio, Visual, and Online (AV) campaigns.
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